Winner, Idaho’s Best Website Design Company For 2021, 2022!



Mr. Minic is our fearless leader here at SEO Idaho™. Having built the company from the ground up over the past 13 years, he put's a strong emphasis on integrity and relationships with each and every client.

Mr. Minic has founded 11 businesses in the state of Idaho throughout his entrepenurial career dating back to when he was 18 and started his first business. He has a steady focus on doing what is right at all costs and a mentorship mentality when it comes to his leadership role.

Over the course of his career, he has garned the status of duty expert in the search engine optimization field through real world implementation and by achieving results. Under his leadership, SEO Idaho™ has been the highest rated and reviewed SEO firm in the state of Idaho for over a decade. 

His expertise also includes website design & development, eCommerce development, consulting, branding, SEM, sales, new client acquisition and small business consulting.

In his off time, Mr. Minic enjoys being a father to seven beautiful children, and a grandfather to two beautiful babies. Mr. Minic is also extremely passionate about the outdoors. He archery elk hunts, and fly fishes the world over. When not recreating, you can find Mr. Minic building out his homestead with his wife and children. From working on his tractor, to building chicken coups and fences, he enjoys time away from the screen too.

Matt Edens

General Manager

Matt joined SEO Idaho™ in 2019 after working as a freelance web developer. Prior to joining SEO Idaho™, Matt worked as an Ada County Paramedic, performing additional duties as a Tactical Paramedic for Boise's Special Operations Unit & Ada Metro SWAT, and teaching as a Lab Instructor at Idaho State University's Paramedic Science Program.

Before working at Ada County, Matt served 8+ years on active duty in the Marines, twice deploying to Iraq (2006 and 2008). After honorably separating from the Marines, Matt returned to Idaho and enrolled at ISU to pursue additional secondary education, where he graduated with his Bachelor of Science degree, conferred summa cum laude. While attending college, Matt spent three seasons wildland firefighting on a handline crew first, and then as a member of the BLM Twin Falls District engine crews.  

Matt is an experienced and driven leader, who believes in expertise and empowerment at the managerial level. He believes junior staff members work best and contribute most when they are given autonomy to make mistakes, when they trust in the technical and professional expertise of their leaders, and when their ideas and recommendations for improving processes, reducing costs, and innovating are considered and implemented when best for the company.

Matt is the proud father of an incredibly gifted and sweet daughter, two clearly psychotic cats (one blind), and he enjoys spending the majority of his time with the love of his life and best friend, Rachael, enjoying all the incredilbe activities Idaho has to offer.

Jason Fackrell

Marketing Consultant

Hello, my name is Jason Fackrell. I’ve been involved in the digital marketing industry for over 12 years. I’m versed in various forms of digital marketing from Search Engine Optimization (SEO), email marketing, PPC/SEM, Social Media to website development, and client relations.


Creative Director/SEM & SMM Specialist

Brett was born and raised here in Boise, Idaho, and he's passionate about keeping business local. Brett has owned and operated Small businesses here in Idaho. He gained invaluable knowledge, insight and real world experience from building his personal brands. He knows the importance of supporting local business and understands what it takes for businesses to be successful online, through social media and advertising outlets. Brett is a creative person by nature, has an eye for design and has extensive business knowledge.

Brett enjoys being outdoors and exploring all the beauty Idaho has to offer. If he's not in the office, he's probably on a snowboard up at Bogus Basin, or out exploring our beautiful state in the Idaho wilderness. Being from Idaho, he knows the importance of supporting local businesses and our local economy.



SEO Team Lead

Abi Timsina migrated to the US from Nepal in 2010. A passionate young man with an impressive work ethic, Abi is dedicated to serving others and the community. As such, Abi joined SEO Idaho™ with a primary goal of helping local and national companies to grow through dedicated, integrity-driven work. Abi quickly advanced from an SEO Specialist to the SEO Team Lead role at SEO Idaho™, owing to the exceptional quality of his work and his unaparralleled focus on winning organic rankings for our clients. 

Initially introduced to coding and website development while attending Boise State University in 2015, Abi originally intended on pursuing a career in software development. After his sophmore year, Abi began attending a Treasure Valley coding bootcamp, and successfully completed a full-stack. immersive course resulting in several dignified certifications. His primary coding languages include Python, C#, and those included in the MEAN stack.

Upon graduating, Abi interviewed and was promptly hired by SEO Idaho™, and he has been a passionate champion for the agency ever since. Abi's entrepeneurial spirit, desire for continued learning, and passion for technology extends well beyond his time working for SEO Idaho™, leading to his success as an investor and property owner.

Outside of SEO Idaho™, Abi spends his time volunteering as an interpreter for the Nepalese community, participating actively in SEO Idaho's Feed the Homeless events, and spending time with his family and friends in Boise. Coming from a foreign background, gratitude and integrity are traits that Abi gives the utmost priority to. 

“While there’s life, there’s hope”